About Me

My name is Surma Begum, and I am the founder of Suri Noir Coaching. I am a professionally accredited coach with an academic background that includes a Master of Science in Public Health.

My career has spanned roles as a Business Management Lecturer and Director of Strategic Development, where I gained significant experience in business strategy, leadership, and community-focused growth. Alongside this, I have worked extensively within public health and education, giving me a deep understanding of wellbeing, inclusion, and empowerment across diverse communities.

Having grown up in challenging circumstances, I learned resilience and self-belief from an early age. My life has been shaped by adversity, including a difficult childhood, personal loss and complex health challenges. I have reversed diabetes through lifestyle change, care for a neurodiverse child, and endured the profound grief of losing two of my children to illness. These experiences taught me empathy, patience and faith, as well as the importance of rebuilding with purpose. They form the foundation of my coaching – authentic, compassionate and grounded in real life.

As a woman from a disadvantaged background, I understand the challenges of balancing responsibilities, overcoming barriers and rediscovering confidence. My mission is to make coaching accessible, empowering and impactful, particularly for individuals and communities who are often overlooked.

At Suri Noir Coaching, I offer a holistic and inclusive approach across five key areas. Through Life Coaching, I provide a supportive space to explore goals, overcome obstacles and create positive change. I help clients build confidence, embrace new possibilities and move forward with clarity and purpose.

Through Business Coaching and Consultation, I support entrepreneurs, leaders and social enterprises to strengthen resilience, develop growth strategies and create purpose-driven organisations. I combine practical insight with a genuine commitment to making a positive difference.

In Education Coaching, I work with students, educators and parents to promote inclusion, skill-building and academic success. Whether supporting a student seeking direction or an educator aiming to uplift others, I focus on creating a positive and empowering learning journey.

My Health and Wellbeing Coaching focuses on balance, self-care and healing for those managing health challenges or seeking renewed energy. Drawing from both professional training and lived experience, I guide clients to build healthier habits, emotional resilience and a deeper sense of wellbeing.

Through Community Coaching and Workshops, I deliver accessible group sessions that focus on confidence, wellbeing, mindset and business skills. These sessions provide practical tools, connection and encouragement for people from all backgrounds, with a particular emphasis on supporting disadvantaged communities.

Through all of these areas, my goal is to empower people to find Clarity, Confidence and Growth – in life, business, health and community. Suri Noir Coaching stands for transformation through compassion, courage and connection.